Connecting with African Startups – a Webinar

Webinar: 1.4.2020 10-11.30 CEST - The digitization surge caused by the Corona crisis will make something possible and at the same time a must: the adaptation of business models to local conditions. Startups can play a key role.

Doing Business in Africa – part 1:
Connecting with Startups

After the webinar —-
This is the full video stream:

The presentations for download:

Doing Business in Africa –
Part 1: Connecting with Startups

corporAID and NextAfrica have launched their new web-multilogue series Doing Business in Africa!

A huge demand meets an interconnected global economy. More and more European companies are engaging in African countries. However, doing business in emerging and frontier markets requires “thinking out of the box” that goes beyond established management practices.

The web-multilogue series Doing Business in Africa offers tangible insights into relevant success factors and discusses how entrepreneurs can react and adapt to specific challenges and demands.

Connecting with start-ups is part one of this event series, and will connect you directly with a successful start-up entrepreneur in Kigali, Rwanda, and with a business accelerator in Nairobi, Kenya.

Doing Business in Africa, part 1:
Connecting with Startups

Wednesday, April 1st, 10-11.30 CEST

Participation is free

You will get first-hand insights from an African perspective on:

  • Successful business models on African markets, what is so different from Europe?
  • Why do so many foreign investments fail? How to find the right local partner?
  • Why and how to connect with African startups?


WelcomeBernhard Weber, Managing Director ICEP
Introduction and moderationHans Stoisser, co-founder NextAfrica
KeynotesLionel Mpfizi:
How a small African start-up supported a big European corporation in Rwanda

Lillian Marenya:
What European companies can learn from successful Eastern African Business Models
Lionel Mpfizi

Lionel MPFIZI is CEO of Awesomity Lab, a Rwandan IT company building mobile applications and web platforms. As a startup, Awesomity introduced together with VW the first car-hiring app in Ruanda.

Lillian Marenya

Lillian Marenya is Head of Catalytic Support of GrowthAfrica, a leading African impact startup accelerator and business and market consulting company working in Kenya, Ethiopia, Uganda, Zambia and Malawi

Hans Stoisser
Photo: Jürgen Sturany

Hans Stoisser, based in Vienna, Austria, is co-founder of NextAfrica. For many years he has been working in different roles and positions in African countries. He blogs at

This event is a cooperation between ICEP and NextAfrica:

corporAID is the Austrian platform for business, development and global responsibility. It is an initiative of ICEP, an independent Austrian development organization, with a clear goal: to bring people to business and the economy to people.


NextAfrica – We bring together purpose-driven organizations from Africa and Europe to collaborate and co-create.

Doing Business in Africa, part 1:
Connecting with Startups

Wednesday, April 1st, 10-11.30 CEST

Participation is free